Nestle acquisition of yinlu 60% equity agreement signed
"financial network zhuangao" journalist Gao Suying on April 18, Nestle, officially announced that Nestle has acquired yinlu food group (hereinafter, "yinlu) 60% equity joint venture agreement was signed. Yinlu company Chairman Chen Qingyuan will continue to let the new joint venture company leadership.
head of Nestlé internal telephone interview with reporters to confirm the above acquisitions, but the official did not disclose the specific amount of acquisitions and other transaction details.
however, these people said, the deal to be approval of the relevant government departments in China, Nestle will submit the joint intention to Chinese Government departments in the near future.
within Nestlé said that yinlu products suitable for the Chinese consumer tastes and habits, to Nestlé 's existing product series in China, including spices, coffee, confectionery, bottled water, milk powder, Professional catering product is a very good supplementary. Cooperation between the two sides further strengthened the group became the world's leading nutrition, health and happiness of the company's core strategy.
appears in the Nestlé to provide information to reporters, yinlu Chairman Chen Qingyuan said Nestle experience will no doubt as to the success of silver Heron's continued growth and provide a strong support. Will continue to develop together the company's brand and production capacity, especially in Central and Western regions of China.
silver Heron is a privately owned enterprise, yinlu 2010 annual sales of CHF 750 million. Main products including peanuts and milk compound protein beverage eight-treasure porridge. Prior to this agreement, both companies have established a successful partnership, that yinlu was "NESCAFé" is entrusted with the processing of coffee-drinking in China.
Nestlé has operations in China for more than 20 years, now has 23 factories, two research and Development Center, 2010 Nestlé China sales of CHF 2.8 billion.
